“Loud quitting” is trending. How can fleets keep their names out of the social media spotlight.
“Loud quitting” is a relatively new trend of employees venting their frustrations with their employer, often on social media platforms like TikTok. Contrary to the name of the trend, it’s not always associated with an employee actually quitting, but rather just airing their grievances with the company – whether over working conditions, pay or other issues – in a public manner.
The loud quitting trend is happening in many industries, and trucking’s no different. Drivers who aren’t happy with their current employment situation, for any number of reasons, will get on social media and put their company on blast.
As the name suggests, loud quitting is kind of the opposite of quiet quitting. Like with loud quitting, quiet quitting might not mean an employee is actually leaving their job, but they are basically quietly mentally checking out of their jobs.
Contents of this video
00:00 Loud quitting
02:18 Quiet quitting vs loud quitting
05:07 Why are truck drivers loud quitting?
06:23 Impact on driver recruiting and retention
07:32 Addressing driver frustrations
09:52 Taking action on driver feedback
Posted June 2, 2023
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